How do you come up with new packaging ideas? You may hire a packaging design business to come up with some ideas for thousands of dollars, or you can come up with the ideas yourself.
Here are some of the small business packaging ideas that will perhaps inspire you to create new packaging for your own items.
Packaging ideas for small business
The wrapping or bottling of items to protect them from harm during transit and storage is referred to as packaging. It assists in identifying, characterizing, and advertising a product while keeping it safe and marketable.
“Packaging is the process of preparing a product or commodity for storage or shipment. Blocking, bracing, cushioning, labeling, sealing, strapping, weatherproofing, wrapping, and other techniques may be used.
Packaging may be traced back to 1035 when a Persian visitor visiting Cairo marketplaces observed vegetables, spices, and hardware wrapped in paper for consumers after they were sold.
With time, attempts were made to employ natural materials such as reed baskets, timber boxes, ceramic vases, woven bags, etc. The usage of card board’s paperboard boxes, on the other hand, dates back to the nineteenth century.
Do you know what type of material used for small business packaging ideas? So here is a list.
Packaging is the process of designing and manufacturing a product’s container or wrapping. Packaging’s potential, particularly in the realm of demand generation, has long been recognized. It is frequently referred to as a silent salesperson. Production, distribution, research & development, sales, accounting, and finance may all be affected by packaging decisions.
Packaging is a beautiful method to show off your items while also allowing people to recognize you by your brand. And, with the appropriate packaging, it may entice customers to come back to your small business for more of your goods.
If you’re just getting started in a company and need some packaging ideas, I’ve compiled a list of 20 small business packaging ideas to get you started.
What are the three types of packaging?
There are three types of packaging. Primary packaging, secondary packaging, territory packaging.
Often known as a consumer unit, is the packaging that comes into direct touch with the product. It is useful for small business packaging ideas.
The primary goal of packing is to keep the completed product contained, protected, and preserved, especially against contamination.
This is the primary layer, which includes the final product, such as a plastic bag containing whole-grain cereal or a cardboard box containing a cereal pouch.
The end-user or consumer is frequently the target audience for this sort of packaging. It helps the items seem more appealing and may be utilized for communication reasons to transmit written information about the products to customers and make it more straightforward for consumers to handle them.
Outside of primary packaging, this form of packaging is used to group a particular number of items into a stock-keeping unit, often known as an SKU.
It makes it easier to handle smaller items by combining them into a single package. This form of packaging also provides additional protection to keep the original box intact.
It may also be used as a shipping container for small goods, making it ideal for e-commerce.
Multiple components are commonly used in secondary packaging (box, padding, separators, reinforcements, bags, paper, etc.).
It may also be modified to make a product stand out in a warehousing environment.
The secondary packaging for cereal, for example, might be a corrugated cardboard box containing numerous individual boxes of cereal.
This form of packaging, also known as bulk or transit packing, is used to bundle more significant SKUs to move them from point A to point B. (e.g., from the production facility to the point of sale).
Products are handled as distribution units at this step. This form of packing makes it easier to safely and securely carry large and heavy items.
It helps avoid damage, but it also makes handling, storage, and transportation more manageable.
A stretch-wrapped pallet carrying many cardboard boxes (secondary packing) to facilitate efficient product transportation is an example of tertiary packaging.
Read more: Top 20 retail business idea in India
Here are the Best Packaging Ideas for Small Businesses.
1) Simple Canvas Bags – Best small business packaging ideas
Here’s a simple option for edible goods that’s comparable to paper treat bags. Drawstring canvas bags are a good option for keeping your items.
You may use a custom stamp to stamp your business logo onto the bag to make your packaging stand out. What’s even better is that your clients will be able to reuse the bags!
Simple canvas bags should be made of durable materials like canvas, denim, twill, drapery fabric, upholstery fabric, and outdoor fabric.
Because many tote bags don’t need to be cleaned often, novelty drapery and upholstery fabrics may be interesting to use. More durable choices include faux leather vinyl and nylon.
Cotton textiles are ideal for the lining of a tote bag. Choose between a durable all-purpose muslin, bright broadcloth, or a lovely cotton pattern.
Depending on the bag fabric and design, it’s generally a good idea to use interfacing or stabilizer to add extra rigidity.
More vital interfacing is required for a lightweight cloth than for a heavy fabric. The firm fusible stabilizers work nicely with some designs. For a softer texture, use fleece interfacing.
You may use webbing or the same fabric as the bag to construct the handles.
Maybe you want to switch up your packaging now and then, or perhaps you operate a monthly subscription-based small company and want to change it up every month.
Here are the 5 Packaging Themes That Might Elevate Your Brand.
2)Eco-Friendly Packaging ideas for small business
Packaging can be biodegradable (but ideally compostable), recyclable, reusable, non-toxic, constructed from recycled goods, based on biomass or natural resources, or produced using low-impact methods to be environmentally friendly.
For example, yogurt in glass bottles is ecologically beneficial, but yogurt in plastic containers is not.
Paper, banana leaves, processed bamboo, vegetable fibers, and food waste are all examples of biodegradable materials, which implies they will decompose in a landfill.
Compostable items are even healthier for the environment since they may be broken down in one industrial composting cycle while enriching the soil and providing a fertile environment for other plants and flora to thrive.
As the world’s population grows, improving soil quality becomes increasingly essential since it significantly impacts our food production.
It’s a win-win situation to focus on biodegradable items. However, although compostable items are always biodegradable, the opposite is not always true.
Many large packaging firms are developing biodegradable polymers, environmentally friendly plastic and resin made from natural fibers.
In addition, forward-thinking businesses like Level Ground Coffee are producing innovative biodegradable goods.
Their fair-trade coffee beans come in biodegradable bags that may be filled with soil and seedlings, planted in the garden, and then decompose entirely to improve the ground.
For those who store food scraps for compost, which cities like Vancouver, British Columbia now mandate citizens to do, recycled paper goods can be converted into biodegradable packaging or containers, such as the POSTMODERN compostable compost bucket.
Read more: Top 6 reasons to start a cafe coffee day franchise.
3)Paper board box packaging idea for small business
Paperboard is a lightweight yet robust paper-based material. It’s simple to cut and manipulate to make unique shapes and structures.
Because of these features, it’s perfect for customized packaging. It’s created by pulping fibrous materials like wood or recovered waste paper, then bleaching it.
- Paperboard packaging is available in a variety of grades, each suited to specific packaging needs.
- Paperboard, which resembles thick paper rather than cardboard, is a cost-effective packaging option for small items.
- This is why it may be seen in various places, from fast food packaging to product display boxes.
- It makes up for its lack of stiffness with its ability to be handled, sliced, folded, and printed or colored with a range of finishes.
- It’s constructed of wood pulp and may be manufactured entirely from recycled materials. There are 1-ply, and multiple-ply forms depending on the ultimate use.
- however, for packaging designed to protect tiny consumer products and is likely to be molded to fit, a multi-ply form will be more suited because it is more vital than single-ply.
4)Corrugated boxes- Most useful for Small business packaging ideas.
The term “corrugated boxes” merely refers to what is generally referred to as “cardboard.” Corrugated boxes used to make oversized shipping, shoe, and storage boxes are what most people think of when they hear the word “cardboard.”
Many people are unaware that corrugated boxes exist in various shapes and sizes, depending on the box’s durability and strength.
However, identifying a specific corrugated material is straightforward. How can you figure out what kind of material you’re dealing with? Because of its corrugated medium, It’s simple to recognize corrugated material.
An outer liner, an interior liner, and a corrugated medium make up the three layers of paper (also known as fluting). The corrugated press provides its strength and stiffness.
We call ‘cardboard,’ which is widely used for shipping/export cartons and storage boxes, but it is also used in retail packaging and takeaway pizza cartons!
Cardboard is a multi-layered piece of paper. The fluted medium, which offers strength, insulation, and protection and is sandwiched between an inner and outer heavyweight paper, is referred to as the corrugated portion.
Read more: Top 10 recycling business idea in 2021.
5)Plastic packaging boxes.
From spaceships to paper clips, plastic is utilized in a wide range of items. Plastic has already supplanted a variety of traditional materials such as wood, leather, glass, ceramics, and so on.
Plastic box packaging offers several advantages, including the ability to be recycled and the fact that they are typically more durable than paperboard boxes.
Food quality may be preserved, and contamination concerns can be avoided by using airtight plastic packaging containers.
Plastic packaging is also resistant to breakage and may be stored alongside food in harsh environments.
Another reason why plastic is a popular packing material is that it allows you to display the goods from any angle without opening the package.
It’s also flexible and lightweight, and it may be used with films or coatings to improve the aesthetic of packaging.
Contrary to common perception, plastic is recyclable in the sense that it requires less energy to manufacture new plastic than glass or other materials. Most importantly, it is incredibly cost-effective!
Plastics, unlike cardboard, produce air and watertight containers, which means they may be used for food storage and packaging and ordinary products (think how many ingredients are packed in airtight plastic).
The majority of plastics are also inexpensive, often more so than natural materials derived from renewable sources.
I’m sure you’ve always wondered what kind of box Apple or premium retailers like Rolex, Tiffany & Co, and Marc Jacobs used for packaging their items.
Because of its sturdy and quality appearance, you have a feeling it’s a sort of cardboard, but you’re not sure. Rigid boxes are made of this sort of cardboard.
A rigid box comprises a highly condensed paperboard, four times thicker than the paperboard used in conventional folding cartons.
The packages that house Apple’s iPhones and iPads, which are two-piece setup rigid boxes, are the simplest real-world example of wooden boxes.
Rigid boxes are among the most costly box types when compared to paperboard and corrugated boxes.
The wooden boxes, which are typically hand-made, do not require expensive dies or large machines.
Their non-collapsible nature also means they have a larger shipment volume, which means higher shipping costs.
Cosmetics, jewels, electronics, and high-end luxury couture are all popular uses for these boxes. Platforms, windows, lids, hinges, compartments, domes, and embossing are all simple to integrate into a rigid tube.
Electronic, medical, food, cosmetic, and beverage sectors all employ chipboard packaging. Chipboard is essentially a form of paperboard manufactured from reused paper stock.
It’s simple to cut, fold, and shape. It is a low-cost packaging alternative for your goods.
It comes in a variety of densities, and the thickness of the substance determines its strength.
If you wish to print graphics directly on the chipboard, you may treat it with bleach sulfate and CCNB (Clay Coated News Back), making the material even more resistant.
Chipboard packaging is inappropriate for heavier products since the chipboard sheet is a lightweight material used to package cereal, crackers, tissue boxes, and other supermarket items.
Chipboard may also be readily weakened by moisture in the storage environment, resulting in discoloration and expansion.
8)Foil Sealed Bags
Foil sealed bags are used for packaging tiny things such as food, clothing, textiles, and, in some cases, fragile objects like computer hard drives and silicon chips (such as RAM sets).
While many are a simple metallic hue, they may also be printed with branding, for example. They are PET film with an aluminum foil coating.
The robustness of this packaging comes from the fact that it is entirely vacuum-sealed from the outside environment, providing total protection from moisture, dust, and other contaminants (mold, bacteria, etc.).
It will guard against ESD by avoiding an electrostatic build-up if it is mainly designed to be conducive for usage with electronics.
Because it is pretty fragile, it is more often used as packaging when the products will not be subjected to a great deal of damage, such as on the shelves of a retail store.
In many situations, the vacuum sealing process will naturally compress the contents. Thus foil sealed bags are a suitable alternative for storing things where space is limited.
- Protects items from UV radiation, moisture, and oxygen by condensing them to conserve space.
- It may be painted or printed on.
- This may be an acceptable kind of dunnage.
- In specific ways, it protects electronics.
9)Jute bag packaging
Jute is a fibrous fiber derived from the Corchurous plant family, often cultivated in hot, humid regions. It is the second most used fabric after cotton.
Jute is an increasingly popular packaging material due to its sustainability. It is commonly used for bags, twine, matting, and sacks.
Reusable shopping bags are frequently constructed of jute, as shown in the image, and the robust fiber is a durable textile that can withstand a lot of abuse over time.
Jute looks rough on its own and is commonly used in agricultural packagings, such as coffee sacks, floor matting, and even acoustic insulation.
Hence, it’s not the first option for quality packaging.
- It is cheaper than cotton.
- It is a 100% biodegradable and recyclable
- Low pesticide and fertilizer needs as a crop
- It can be printed and colored on a jute bag
- Jute bags are of high tensile strength and so suitable for use in a bag.
More minor things and products, such as computer components, clothes, and gadgets, can be packaged and shipped using envelopes and bubble mailers.
They’re a low-cost packing solution composed primarily of paper. In bubble mailers, the incorporated bubble wrap that lines the envelope offers adequate insulation and protection for the contents.
Envelopes are a low-cost packing solution that won’t add much to your expenditures for sellers who need to ship many items via mail.
The good news is that you may choose from a variety of options, including card-backed envelopes (which reduce bending), peel-and-seal, self-sealing, gummed, and more.
The sealing strip on peel and seal envelopes, in particular, is highly robust. Envelopes may also be customized with your logo, branding, colors, and other details if you are prepared to invest a little extra.
Consumers who value eco-friendly businesses will be happy to get recyclable paper or card envelopes (think of Amazon’s card wallet-style envelopes, for example) that they can recycle themselves at the curb as long as they give appropriate protection.
11)Rigid Plastic Blisters packaging
This material can be molded into virtually any shape and is commonly manufactured from thermoformed molded polypropylene.
It is particularly stiff (not to the point of snapping, but it will ultimately deform when bent) and can be molded into almost any shape.
This is why molded plastic blisters are used as dunnage for items that come with accessories, such as a cordless drill set.
Because they keep the parts in place inside the package while still providing the usual plastic protection, such as toughness, moisture resistance, and so on.
12)Bubble Wrap packaging
The most enjoyable kind of dunnage on the planet! Bubble wrap (also known as air cellular cushioning material) is a flexible sheet wrapped tightly around items or stuffed into a package to provide all-around insulation and protection.
It is made from polyethylene film, which is no surprise because it is one of the most popular plastics.
It comes in a variety of sizes, dependent on the size of the bubbles. Tiny bubbles are ideal for more minor things, and the air within is a good insulator and a good shock absorber.
You may anticipate superior insulation, moisture and dust resistance, and vibration damage prevention.
PET film is challenging to recycle, but bubble wrap is one of the greenest forms of plastic dunnage since it is easy to reuse.
Electronics packaging must guard against the usual precautions described in the previous section regarding typical package types and electrostatic discharge (ESD), high-frequency noise, and temperature extremes, all of which are extremely dangerous to electronics.
It takes some design effort, or at the very least collaborating with a packaging supplier that is skilled and familiar with your product kinds, to create efficient electronics packaging for your items.
The packaging of a product is crucial in terms of advertising it in foreign markets. With the introduction of self-service stations and supermarkets, a product’s box acts as a “silent salesman.” It may fulfill many of the duties of a salesperson.
Read more: Top 20 best future business ideas.